March 22, 2023

Director Jon S. Baird on the new Apple TV+ movie, Tetris

The new Apple TV+ movie Tetris tells the unbelievable but true story of how the video game became a worldwide phenomenon. Entrepreneur Henk Rogers (Taron Egerton) discovered Tetris in 1988 and partnered with Soviet inventor Alexey Pajitnov (Nikita Efremov) to bring the game from the USSR to the entire world. Tetris is a fast-paced, compelling Cold War–era thriller as Henk and Alexey race to outmaneuver their competitors who are determined to get to the market first with the “perfect” video game.

Director Jon Baird loved the script for Tetris because it was fun, fast-paced, full of political intrigue and family drama, yet based on reality. Jon decided to shoot the film in Scotland, around his hometown of Aberdeen. Moscow in the 1980’s was a very gray place, where it actually felt like someone had turned the color off. Jon worked with his DP Alwin H. Küchler, and they decided to keep the color palette desaturated in grays and browns. Aberdeen is often cloudy, with gray granite buildings, making it a great place to substitute Soviet-era Russia. Tetris producer Matthew Vaughn was very instrumental in the post-production process, and they worked with the visual effects team to put together just the right amount of video game elements in the film.

Jon grew up in a fishing town in Scotland without any connection to the movie industry. His dad loved musical theater so they would often go to London to see plays. He loved the feeling seeing live theater and movies gave him, and Jon knew he wanted to pursue a career in movies. Once he was old enough, Jon moved to London and after a few years he found a job as a production assistant, that eventually led to another job at the BBC, learning as he went. His short film It’s a Casual Life led to a technical advisor position on Green Street Hooligans, directed by Lexi Alexander, which became his big break. Jon has also won a BAFTA for directing the film Stan & Ollie.

Tetris will be streaming on Apple TV+ on March 31.

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